Use of SMS, aka “texting,” for eCommerce is on the upswing, but still widely underutilized, creating major opportunities – particularly with subscriptions and customer service, in our opinion – for brands that are quick to the punch.

Recent statistics revealed the online sale of physical goods in the United States in 2018 added up to $504.6 billion. By 2023, these sales are projected to exceed $735 billion. These staggering statistics prove e-commerce is growing and will continue to thrive in the years to come. E-commerce merchants must strive to deliver an outstanding user experience in this increasingly competitive industry where customer expectations are also growing. In this article, we explore the top trends you can expect to see in the exciting future of e-commerce and how your business can capitalize on the incredible opportunity they present.

Subscription services streamline the process of accepting recurring payments. Consumers benefit from a one-and-done approach to online shopping, so they don't have to remember items or services they use regularly. And merchants score the steady stream of income that comes from subscription payments. Discover how leading brands on the Shopify Plus platform benefit from using ReCharge with Shopify subscription services.

What could be worse than stumbling out of bed after your alarm to make your early morning coffee, only to find out that the coffee bag is filled with mere crumbs? I’m afraid we can all relate to this far too familiar scenario. But in the era of convenience that we live in, this tragedy can be mitigated with—you got it—subscriptions! In this post, we will take a deeper look into the strategies of a few companies that are taking their subscription programs to the next level to encourage subscription use and increase customer cart sizes.

Online sellers are investing in technologies to make sure customers have a great experience along the entire buying journey. A key moment for customers in the journey comes during the transition from considering a product, to actually paying for it.

Within this transaction, sellers rely on users to navigate common forms to share their shipping location.

Humans are superb at accidentally putting wrong information into forms. This can be particularly troublesome when forms are the primary mechanism for getting products to customers.

Product videos are now a crucial part of the eCommerce shopping experience and customer journey. If you’re trying to grow your eCommerce business, you’re bound to come up short without the right focus and mix of video integration.