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Revolutionizing NORI's Email Marketing: The Impact of Optimized Visuals and Strategic Layouts

NORI faced a significant opportunity to build a strong, interactive brand presence via email marketing. By partnering with eHouse's creative teams, a comprehensive and strategic email overhaul was developed. High-quality visuals were introduced to the campaigns, instantly transforming NORI's email marketing efforts and leading to remarkable gains in brand engagement and revenue. The email campaigns were expertly optimized with refined layouts and strategically placed call-to-action buttons, resulting in a substantial increase in click-through rates. To achieve these impressive results, eHouse provided a comprehensive suite of services, including email management and optimization, text message management and deployment, lifestyle and product photography, art and creative direction, social ad management, and ongoing site maintenance and merchandising. These efforts led to an outstanding open rate of 51.4%, a click rate of 1.2%, and an average order value of $106.87 from 83 orders. These strategic enhancements not only boosted engagement but also significantly contributed to NORI's overall marketing success.

Services & Tech

Klaviyo

Email Management & Optimization

Text Message Management & Deployment

Social Ad Management

Shopify

Website Launch

Site Maintenance & Merchandising

Lifestyle & Product Photography

Art & Creative

51.4%

open rate

1.2%

click rate (CR)

$106.87

average order value (AOV) for 83 orders

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