1. eHouse Studio Makes 2016 Inc. 5000 List For The Second Consecutive Year

    eHouse Studio is very excited to be recognized for the second consecutive year by Inc. Magazine in their annual Inc. 500 | 5000 evaluation of the nation's fastest-growing private companies.

    We’re honored to be once again recognized as one of the country’s fastest growing companies and are genuinely happy to see fellow Charleston-based companies continuing to grow right along with us

  2. Customer Research and Why it’s Essential to the E-Commerce Experience

    In today’s world, where technology plays such an integral role in our everyday lives, it’s no surprise that customers are developing astronomical expectations and competition within eCommerce is growing like wildfire. The driving factor for success has shifted from offering a quality product at a competitive price point to providing an exceptional end-to-end experience for your customers — in what’s being referred to as “the age of the customer”.

  3. 4 E-Commerce Product Page Strategies Using Branded Storytelling

    It’s a fact; customers are drawn to a good brand story. C’mon, you can’t deny that you’ve fallen prey to buying a product because you fell in love with the brand and wanted to be a part of their story. When leveraged in the right way, brand stories can be incredibly impactful and encourage customers to form a connection with your products. Where better to support that connection than directly on the product page?

  4. Failing With Design Sprints, The Only Way To Succeed

    Design Sprints - Lightbulb Illustration

    Even the knowledge of my own fallibility cannot keep me from making mistakes. Only when I fall do I get up again. 
    - Vincent van Gogh

    My personal and professional life has been based on something that I learned from a very young age. “To succeed, you must fail as early and as often as you can.”

    For a long while, I considered this statement paradoxical. How can you succeed if you’re constantly expected to fail? And, come to think of it, why fail at all? Shouldn’t we be striving for perfection in everything we do? With the introduction of Design Sprints into our process, I have come to the understanding the statement above is, in fact, not a paradox, but instead an inherent truth.

  5. Why Landing Pages Could be the Key to Your E-Commerce Success

    World of e-Commerce

    In the world of e-commerce, generating revenue is the name of the game. That revenue is dependent on purchases made by customers, which is why we put so much time and effort (and blood, sweat & tears) into optimizing the customer’s user experience. Countless hours are spent considering, critiquing and improving every possible interaction with the user, in an effort to convert shoppers into buyers. However, perhaps the most critical area of impact for e-commerce success is the customer’s ability to find product. After all, if customers can’t find the product they’re looking for, then how can we expect them to buy it?

  6. Agile QA Process: That Will Save You Time & Effort

    It's crunch time, but, there's a problem. Now your project will be delayed and may even exceed its budget. If only the problem had been found sooner. How many times has a launch been delayed or a project exceed its budget due to poor quality or missing requirements? Delivering a quality product is a significant part of creating a successful customer experience. In fact, the latest Capgemini’s World Quality Report states that companies are allocating 35% of their budget to meet their quality assurance needs.

  7. Are You Sure You Need A Sitemap?

    If you’ve come across sites that are easy to navigate, chances are you have experienced good information architecture. IA is a crucial step in the site design process to create clear site navigation. Although we typically document IA in the form of sitemaps, in my ten years as an IA practitioner, this diagram has been a common pain point for client communication. It takes a leap of imagination to see how lines and boxes translate into a smooth user experience. In one of our recent projects we decided to ask ourselves, what happens if we skip it?

  8. Your Projects Are Failing Before They Ever Start

    Beginning a project is an exciting and terrifying time. It’s a motivational rush with clean slates, gripping ideas, and not an impediment in sight. So, why do so many projects fail? Why are they full of so many surprises? A better question to ask yourself might be, “Why didn’t I see this coming?”.