High quality, experiential lifestyle content is a must for selling to affluents, especially in the real estate vertical
Having worked with the affluent and super-affluent segments for luxury real estate clients including Kiawah Island, Christophe Harbour St Kitts, and The Cliffs, we’ve been at the forefront of the changing landscape of how affluents use the web and web-based devices.
We are excited to announce that we've received the Best in Class award from the Interactive Media Awards for one of our latest projects, cliffsliving.com. Cliffsliving.com is a fully-responsive luxury real-estate site that we launched earlier this year. If you're not familiar with The Cliffs, it's a collection of private luxury mountain and lakeside communities in North and South Carolina.
For the better part of seven years, eHouse Studio has used—and continues to use—the widely-popular CMS platform
ExpressionEngine due to its trusted ability to handle large, content-rich websites and ease of scaleability. Each year, we take some time to audit our use of tools ensuring the proper selection for each of our clients' needs. As you may have noticed in our retrospective look at 2014, with the introduction of a new brand and redesigned website, we explored a new CMS platform that has gained the attention and respect of many of our esteemed industry peers named Craft.
The end of one year and the beginning of a new year is always a great time for reflection and taking a moment to step back and revisit the events of the past year. 2014 was an adventurous year for the eHouse team and we were able to enjoy the continued journey of sharing our brand (or rather our re-brand), building expertise and focus on our craft and growing the team. We are looking forward to the experiences that 2015 will create!