Homestyles Sheds

With all the tools and sports gear and lawn care equipment out there, U.S. Fence knew the world needed more storage. But the unattractive, hard-to-assemble sheds on the market just weren’t desirable. Enter: Homestyles Shed, a fast-to-assemble, architecturally attractive line of sheds that were sure to catch on if only U.S. Fence could catch people’s attention. That’s when they turned to {e} house.

As one of North America’s largest manufacturers of outdoor products, U.S. Fence had the market strength to get Homestyle Shed into the marketplace. What we focused on was making sure people knew they were available and could easily discover what makes the sheds such an improvement on previously existing products. To achieve this, we put together a website that was part advanced brochure and part interactive tool. The site combines a clean graphic look, sharp copy and excellent functionality that includes an innovative product support forum where retailers and consumers can get the information they want most. Plus, the website captures in a clear and direct manner Homestyle Shed’s key selling points of durability, ease of assembly, visual attractiveness and high-end details. With easy-to-access information, a user forum and more, this straightforward yet in-depth website was exactly what the client needed.