The creative brief comes first. No, it’s not the sexiest part of the project and no, you don’t get to use photoshop or fireworks. But, by doing the creative brief, you will be able to better communicate with the client upfront in a language they understand before throwing out designer speak such as white space, typography, or color theory.
We thought we would touch upon this question and how the news of the future of the iPhone, from Steve Jobs presentation last week, may also effect whether you will see iPhone (iPod Touch) website traffic.
Many people assume that the “e” refers to “electronic”, as in “e-mail” or “e-commerce”. Although these are some of the marketing and design services we provide our clients. The truth of it is that we scavenged the “e” from an old sign left for junk on the streets of Mexico City.
The Mobile Internet has been estimated at over 34.6 million users back in June of 2006 according to the “U.S. Device Census Report for Q2 2006”. Apple expects to add 10 million iPhone users by the end of 2008 and experts estimate another 8.5 million iPod Touch device users, which also support mobile browsing via WiFi. Combined, these three user numbers equal twice the population of New York City.