1. Boost eCommerce UX Engagement with Augmented reality Shopping

    eCommerce growth is nothing new to retail, but with the coronavirus pandemic, brands are having to quickly evolve to meet the needs of consumers. Many reports are showing eCommerce growth for essentials and even sales comparable to BFCM but other industries are going to need to help customers shop in a new way as we all learn to adapt to our new way of life.

    Since 2016, we’ve seen increased use of AR by retailers. If you haven’t checked out AR in the last few years, you may be surprised by how much it has improved (in large part thanks to advancements in artificial intelligence, machine learning and mobile device technology). There has been a large improvement with how brands are using it to create engaging user experiences, and how much shoppers want AR. For example, an Accenture survey found that 61% of consumers said they were interested in using augmented reality to help them better determine how clothes would fit when shopping online.

  2. Things We Dig From Shopify Unite 2018

    Shopify Unite 2018 was more than just an opportunity to see Justin Trudeau, eat poutine, and see Toronto. It was also a time to hear some big announcements for what is soon to come for brands powered by Shopify Plus over the coming year.

    Here are a few things that really jumped out at us and that we’re super excited about for our clients and brands running on Shopify Plus.

  3. How Wallaroo Hat Company Doubled Black Friday & Cyber Monday Revenue with Shopify Plus and Email Marketing

    Launchpad - Shopify Plus Dashboard


    Just as its name suggests the Shopify Plus platform provides tools to help eCommerce businesses grow and scale without having to re-platform. Having a platform that can grow with your business is essential to ensure that today's hard work can turn into tomorrow’s sales. Launchpad is just one of the many apps from Shopify that allows eCommerce brands to simplify the process around marketing campaigns with automation.