1. Subscription Best Practices to Increase Sales


    What could be worse than stumbling out of bed after your alarm to make your early morning coffee, only to find out that the coffee bag is filled with mere crumbs? I’m afraid we can all relate to this far too familiar scenario. But in the era of convenience that we live in, this tragedy can be mitigated with—you got it—subscriptions! In this post, we will take a deeper look into the strategies of a few companies that are taking their subscription programs to the next level to encourage subscription use and increase customer cart sizes.

  2. Improve Your eCommerce User Sxperience with Address Auto-Complete

    Online sellers are investing in technologies to make sure customers have a great experience along the entire buying journey. A key moment for customers in the journey comes during the transition from considering a product, to actually paying for it.

    Within this transaction, sellers rely on users to navigate common forms to share their shipping location.

    Google Maps Address Autocomplete


    Humans are superb at accidentally putting wrong information into forms. This can be particularly troublesome when forms are the primary mechanism for getting products to customers.

  3. eHouse Studio Makes 2016 Inc. 5000 List For The Second Consecutive Year

    eHouse Studio is very excited to be recognized for the second consecutive year by Inc. Magazine in their annual Inc. 500 | 5000 evaluation of the nation's fastest-growing private companies.

    We’re honored to be once again recognized as one of the country’s fastest growing companies and are genuinely happy to see fellow Charleston-based companies continuing to grow right along with us

  4. Customer Research and Why it’s Essential to the eCommerce Experience



    In today’s world, where technology plays such an integral role in our everyday lives, it’s no surprise that customers are developing astronomical expectations and competition within eCommerce is growing like wildfire. The driving factor for success has shifted from offering a quality product at a competitive price point to providing an exceptional end-to-end experience for your customers — in what’s being referred to as “the age of the customer”.

  5. 4 eCommerce Product Page Strategies Using Branded Storytelling


    It’s a fact; customers are drawn to a good brand story. C’mon, you can’t deny that you’ve fallen prey to buying a product because you fell in love with the brand and wanted to be a part of their story. When leveraged in the right way, brand stories can be incredibly impactful and encourage customers to form a connection with your products. Where better to support that connection than directly on the product page?

  6. Why Landing Pages Could be the Key to Your eCommerce Success

    World of e-Commerce

    In the world of eCommerce, generating revenue is the name of the game. That revenue is dependent on purchases made by customers, which is why we put so much time and effort (and blood, sweat & tears) into optimizing the customer’s user experience. Countless hours are spent considering, critiquing and improving every possible interaction with the user, in an effort to convert shoppers into buyers. However, perhaps the most critical area of impact for eCommerce success is the customer’s ability to find product. After all, if customers can’t find the product they’re looking for, then how can we expect them to buy it?

  7. Why ‘Quick View’ Isn't the Best Solution for E-Commerce


    Many of us have encountered ‘Quick View’ functionality in our online shopping experiences. The ‘Quick View’ button allows us to see a bit more information about the product page without leaving our current path. This functionality has a been a common practice on e-commerce sites for quite a while. In fact, approximately half of the sites we’ve surveyed use a ‘Quick View’ function. In this article, we will talk about why 'Quick View' is so frequently implemented as well as some better approaches to solving the same customer needs.