1. Exposing the Truth About Company Transparency


    I recently returned from a trip to Atlanta where I had an excellent opportunity to speak at Owner Summit. Owner Summit is a conference for other digital studio owners to listen to the speaker line up, attend breakout sessions and talk shop and learn from one another.  The Bureau of Digital Affairs, a collaboration with Greg Hoy and Carl Smith, say the mission of the summit "Is to Help Digital Studio Owners Realize That We're Actually All in It Together." 

  2. Why ‘Quick View’ Isn't the Best Solution for E-Commerce


    Many of us have encountered ‘Quick View’ functionality in our online shopping experiences. The ‘Quick View’ button allows us to see a bit more information about the product page without leaving our current path. This functionality has a been a common practice on e-commerce sites for quite a while. In fact, approximately half of the sites we’ve surveyed use a ‘Quick View’ function. In this article, we will talk about why 'Quick View' is so frequently implemented as well as some better approaches to solving the same customer needs.

  3. December Dribbble Meetup Wrap-up with Steve Stegelin

    Steve Stegelin, Illustrator and Cartoonist for Charleston City Paper recently joined us for our December Meetup at eHouse Studio. Steve is a Blackbaud Technical Writer by day and Cartoonist by night. His masterful pen and ink technique paired with comic strip style and impeccable hand-lettering put him at the illustrative soul of the Charleston City Paper. Steve, most notably known for his weekly blotter illustrations depicting outrageous but true stories, like the one seen here.

  4. Are You Missing Out On The Power Of Transactional Email?

    If you're in the business of driving revenue growth and haven’t implemented a transactional email strategy, you’re missing an opportunity that will impact your bottom line. In this transactional email series, I'll be covering some of the key concepts to keep in mind when creating a transactional email strategy

  5. Doing It For The Kids


    Back when most of us at eHouse were in elementary art class, our time was spent coloring and collaging, and digital artwork was not a factor (except for us ‘90’s kids who loved some Microsoft Paint). So when we got the opportunity recently to meet some students from Carolina Voyager Charter School who are in the Palmetto Brush art program, it was eye-opening to see how much more digitally aware art programs have become.

  6. How To Convince Customers To Buy With Product Imagery


    You know the saying “a picture is worth a thousand words?” Well, it is especially true in the world of ecommerce. With more and more shoppers making the switch to online shopping out of convenience and availability, retailers need to make up for the lack of physical experience shoppers would normally get from experiencing the product in person. So, as retailers, how do we wisely choose images that will convey the “thousand words” we need them to?

    The following four points will help you successfully provide your shoppers with the information they need to plunge into the buying process.

  7. Harry Potter and the Exceptional Customer Experience


    It’s no secret in the office that I’m a Harry Potter fanatic. I’ve read all the books. I’ve seen all the movies. My Spotify is stacked with all seven soundtracks. Needless to say, it came as no surprise when I took a couple days off to head to Orlando and witness the magic for myself. What I came away with was more valuable than any ( over-priced ) souvenir I could’ve purchased.